Digital Britain promotes “fairness and access for all”
January 23, 2009 by Admin
Stephen Carter, Head of Digital Britain, said this week the UK requires a “material step change in how we approach digital education, skills and so-called media and digital literacy.”
Such an admission that investment is called for, will be encouraging news to the increasing number of Internet entrepreneurs who are unable to afford the cost of training in the skill of earning an income off the Internet.
Speaking at the Westminster Media Forum, the Minister for communications, technology and broadcasting also said that more should be done to educate the 40% of people who could get broadband but choose not to take it.
He spoke at length about the benefits of having information delivered digitally, and cited possible avenues for refinement and development in the governments own sprawling web presence.
The advertising industry, he said, is forecast to fall between 6 and 12 percent this year which equates to somewhere between £1bn and £2bn. Of all the advertising media, the only one set to grow in 2009 is Internet advertising.
